I am so happy, my dear friend, so absorbed in the exquisite sense of mere tranquil existence, that I neglect my talents.A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart.

LACOSTE x JD SPORTS

Exclusive collection

Services
Date of Completion
April 2022

Creative direction
Production
Art direction
A+ content
Social media activation‍

Creative direction
Production
Art direction
A+ content
Social media activation‍

Client

With content being consumed at a rate like never before, it is important to be able to meet the demands for great on-brand creative, across various channels and at pace. For this collaboration it was important to get under the skin of both the croc and one of the biggest sports retailers in the UK. The ask was to create a kit of hard working assets for retail and digital stores.

Our Approach

90s inspired, this limited edition capsule was exclusive to JD. and one of the most successful collaborations with the Croc . POS and displays remained in 23 stores in and around London for over two months, and the Amazon Store front showcased digital assets, copy and film on the landing page for the same duration.

No items found.
Credits
Project completed for Pentland Brands.
@sidebaystudio on instagram